Menu Performance

Kurt De La Rosa
Kurt De La Rosa
  • Updated

Table of Contents


Summary

Otter Analytics is the place where restaurant owners go to understand how their restaurant is doing. Analytics take restaurant owners from data to making decisions that will increase their overall performance.

Otter Analytics: Menu Performance is a new feature that provides visibility to restaurant operators on how their menu is performing at an item level. Menu Performance provides different levels of aggregated views across platforms for different locations so owners can check how their menu is doing at a glance.


Menu Items Overview

Features Included

  • Universal filters for time, brand/stores, and channels
  • The ability to filter metrics by top vs bottom-rated items
  • Menu Item Performance:
    • Shows the top or bottom 10 menu items over the selected period depending on the filter
    • Revenue brought in by these items over the selected period
      • Including a delta compared to the previously selected time frame.
  • Modifiers:
    • Shows the top or bottom 5 rated modifiers over the selected period depending on the filter
    • Total modifiers sold
    • Pie chart showing a breakdown of top 5 or bottom 5 modifiers depending on the filter
  • Item Combinations:
    • Shows the top or bottom 5 item combinations over the selected period depending on the filter
    • Total number of combinations sold
    • Revenue brought in by these items over the selected period
      • Including a delta compared to the previously selected time frame.

Screen_Shot_2023-02-14_at_2.14.48_PM.png

 


Menu Item Performance Details

Features Included

  • Menu Item performance summary over time
  • Ability to customize graphs at the item level
  • Universal filters for time, brand/stores, and channels
  • Additional filters for top 10 vs bottom 10 items and Total Sold vs Total Revenue per item

Table Columns:

Column Details

Menu Items

Menu item name

Total Revenue

Total revenue made per menu item

Total Sold

Quantity of menu items sold

Menu_Performance_2.png

 


Menu Item Availability Report:

Features included

  • Metric Card under Menu Performance showing
    • Unique unavailable items
      • The delta in a % from the previous selected period
    • Count of unavailability events
      • The delta in a % from the previous selected period

Example Image: 

Screen

Menu Item - Unavailability Report shown as part of the Menu Performance Page
 

Availability Report Details:

Features included

  • Universal filters:
    • Time
    • Brands/Stores
    • Channel
    • Fulfillment mode
  • Metrics
    • List of unavailable items
    • Store ranking by unavailability events
    • Heat map of time of day for
      • Unavailability events
      • Items
    • Trend line for
      • # of unavailable items
      • # of unavailability events
      • Time unavailable

Example Image: 

Screen


Modifier Performance Details

Features Included

  • Universal filters for time, brand/stores, and channels
  • Pie chart showing a breakdown of top or bottom modifiers depending on the filter
  • Total modifiers sold
  • Count or revenue of modifiers sold at the individual modifier level
    • Including a delta compared to the previously selected time frame.

Table Columns:

Column Details

Menu Items

Modifier name

Avg. Price

Average price of the modifier item

Orders

Quantity of modifier sold

Menu_Performance_3.png

 


Item Combinations

Features Included

  • Universal filters for time, brand/stores, and channels
  • Pie chart showing a breakdown of top or bottom combinations depending on the filter
  • Total combinations sold
  • Count or revenue of modifiers sold at the individual modifier level
    • Including a delta compared to the previously selected time frame.

Table Columns:

Column Details

Menu Items

Items in combination

Average price

Average price of the modifier item

Orders 

Quantity of modifier sold

Menu_Performance_4.png


If you need additional help or information, you can contact support via the following:

  • Chat - Our live agents are available 24/7 to help you through your Otter device. Tap the chat button on the top right corner of the home screen.
  • Telephone or SMS/text - Call or text us anytime at 1-888-681-8837 for prompt service from our support experts.
  • Email - Fill out this form and our support team will respond via email within 24 hours.

Was this article helpful?

0 out of 0 found this helpful

Have more questions? Submit a request

Comments

0 comments

Please sign in to leave a comment.